Seriously! That is the Real Question. No matter what you’re selling, giving away, lending, promoting, sharing, offering, praising…that is always the question. Prior to sitting down and finally publishing my first novel last year, I spent fifteen years in sales and marketing. Every day of those fifteen years was spent trying to figure out how the company could sell more than they did yesterday, last week, last month, last year. No matter how well you did, there was always an expectation to do better today. Thankfully, we were typically on a monthly sales schedule, so it was only on the first day of the month that you went from Hero to Zero . No matter what you did the previous month, on the first day of each month, the counters all restarted and everyone was on an even playing field, which was great if you had a horrible previous month, but terrible if your previous month was stellar. I honestly felt as though I were on a hamster wheel and realized if ...